Country music fans, get ready for the ultimate beach getaway! Luke Bryan has officially announced the return of his fan-favorite destination event, Crash My Playa 2027, taking place January 13-16, 2027, at the luxurious Moon Palace Cancún in Riviera Maya, Mexico.
Star-Studded 2027 Lineup Headlined by Thomas Rhett and HARDY
This marks the 12th annual Crash My Playa, and Luke Bryan is bringing an incredible roster of country superstars to kick off the new year in paradise. Joining him as headliners are:
- Thomas Rhett
- HARDY
Additional artists announced include:
- Dustin Lynch (returning to host his popular Pool Party)
- Brothers Osborne
- Gavin Adcock
- Brett Young
- Avery Anna
- Drew Baldridge
- Emily Ann Roberts
- Lanie Gardner
- DJ Rock
The event promises four nights of unforgettable performances, all-inclusive luxury, and the signature high-energy “Playa Time” atmosphere that fans have come to love.
Event Details and What to Expect
Dates: January 13–16, 2027 (4 nights / 3 full days of music) Venue: Moon Palace Cancún, Riviera Maya, Mexico Produced by: 100x Hospitality
Crash My Playa is more than just a concert series — it’s a premium all-inclusive vacation experience featuring beachside performances, multiple stages, gourmet dining, unlimited drinks, and plenty of opportunities to mingle with fellow country music lovers.
“There is no time like Playa time! It’s truly the best way to start off the year and this is year 12, which is unbelievable. It is such a fun environment for me and my artist friends to spend time in front of an energetic crowd. Thankful for all who show up.” — Luke Bryan
Ticket and Package Information
- Pre-Sale: Begins June 9, 2026
- General On-Sale: Begins June 11, 2026
- Booking assistance: (855) 839-9107
- Official site: crashmyplaya.com
Packages typically include accommodations at Moon Palace Cancún, all meals and drinks, event access, and more. Past events have sold out quickly, so fans are encouraged to sign up for updates on the official website.
Crash My Playa 2027 FAQ
Q: When is Crash My Playa 2027? A: The event runs from January 13 to January 16, 2027, at Moon Palace Cancún.
Q: Who is headlining Crash My Playa 2027? A: Luke Bryan is hosting, with Thomas Rhett and HARDY serving as major headliners alongside Dustin Lynch, Brothers Osborne, and more.
Q: Is Crash My Playa all-inclusive? A: Yes — packages include luxury resort accommodations, meals, drinks, and full access to all performances and activities.
Q: When do tickets go on sale? A: Pre-sale starts June 9, 2026, with general sale beginning June 11, 2026. Alumni loyalty deposits and early access options are also available.
Q: What is the age requirement? A: The event is all ages, though it’s primarily geared toward adults.
Q: Can I bring guests or book for a group? A: Yes. Guest names can be added via the dashboard (with deadlines and possible fees applying after a certain date).
Q: Where can I find the full lineup and more details? A: Visit the official website at crashmyplaya.com for the latest updates, package options, and artist announcements.
Whether you’re a longtime “Playa” veteran or planning your first trip, Crash My Playa 2027 with Luke Bryan, Thomas Rhett, and HARDY is shaping up to be one of the biggest country music events of the year. Don’t miss your chance to secure packages when they go on sale!
Stay tuned for additional artist announcements and more details as they become available.
Leave a Reply